The game provider, driving the global iGaming industry, pragmatic gameannounced that it strengthened its existing partnership with zamba, one of its Colombian partners. Details about the new collaboration emerged earlier this week, with the iGaming provider confirming it. agreed to provide additional games by Zamba.
As a result, the Colombian operator’s customers will be able to benefit from exciting games from Pragmatic Play. Vertical Live Casino. This will bring fan-favorite games such as Sweet Bonanza Candyland and Snakes & Ladders Live, among others, to Zamba customers.
In addition, the operator’s clients will be able to experience the thrill and excitement of classic Pragmatic Play casino games like blackjack and roulette. In general, Zamba will access the iGaming provider’s offer. Complete set of live casino gamessignificantly strengthening its offer.
Enrique Amorochomanager of the Zamba Business unit, commented on the issue in a statement released earlier this week. «Following the strong performance of Pragmatic Play slots among our players, it was a good step forward to develop this relationship and offer their Live Casino content to our customers.,” He explained.
Finally, Amorocho added: “With the category increasing in popularity among punters, we have no doubt that its Live Casino content will perform as well as its slots, as we strive to provide an unrivaled experience to our players. Pragmatic live casino Zamba.co arrives to complete our offer to our loyal customers. »
Victor Ariasvice president of Latin American operations at ARRISE which powers Pragmatic Play, shared the enthusiasm and added: «Enhancing the relationship with Zamba to include Live Casino content is part of our broader strategy to greatly expand Pragmatic Play’s reach within the category.«.
He spoke about the importance of the partnership for the company and explained that it is exciting to grow its offering with the addition of Live Casino games. Finally, Arias said that the new collaboration will allow successful games like Sweet Bonanza Candyland to reach new players.
The agreement between Pragmatic Play and Zamba further grows the collaboration between the duo. Initially, back in 2020the iGaming provider agreed to deliver its slot game portfolio to the Colombian operator. Now, the duo is taking their partnership to a new level through a deal that is expected to benefit both companies.
Image credit: Pragmatic Game
